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Dealipedia - Google acquires Keyhole

Google acquires Keyhole

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Acquiring Company: Google View Profile Add Homepage Google Search
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Target Company: Keyhole View Profile Add Homepage Google Search
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Announced: Oct 27, 2004

PRESS RELEASE

Google Acquires Keyhole Corp

MOUNTAIN VIEW, Calif. - October 27, 2004 - Google Inc. (Nasdaq: GOOG) today announced it acquired Keyhole Corp., a Mountain View, Calif.-based digital mapping company.

Financial terms of the deal were not disclosed.

"With Keyhole, you can fly like a superhero from your computer at home to a street corner somewhere else in the world - or find a local hospital, map a road trip or measure the distance between two points," said Jonathan Rosenberg, vice president, Product Management. "This acquisition gives Google users a powerful new search tool, enabling users to view 3D images of any place on earth as well as tap a rich database of roads, businesses and many other points of interest. Keyhole is a valuable addition to Google's efforts to organize the world's information and make it universally accessible and useful."

With an Internet connection, users enter an address or other location information and Keyhole's software accesses the database and takes them to a digital image of that location on their computer screen. The interactive software then gives users many options, including the ability to zoom in from space-level to street-level, tilt and rotate the view or search for other information such as hotels, parks, ATMs or subways. Unlike traditional mapping technologies, Keyhole creates a dynamic 3D interface for geographic information.

Keyhole's technology combines a multi-terabyte database of mapping information and images collected from satellites and airplanes with easy-to-use software.

Google also announced, effective immediately, a price reduction for Keyhole 2 LT from $69.95 to $29.95.

Keyhole was founded in 2001. Keyhole customers include consumers, large and small businesses and public agencies. Current Keyhole users will benefit from the expanded resources and operational scale made possible by the integration into Google. Their service will continue uninterrupted.

For a free, seven-day trial of Keyhole, please go to www.keyhole.com.

About Google Inc.
Google's innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google's targeted advertising program, which is the largest and fastest growing in the industry, provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout North America, Europe, and Asia. For more information, visit www.google.com.

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Dec 01 '07
This version submitted by jp

 

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